Dynamic prioritization differs mainly on the approach of setting the goals and work towards achieving the through the employment of outcome based techniques, flexibility and time efficiency…
Browsing Category Digital Marketing Auditing
Web, advertising campaign and social media analytics
Analyzing Website Performance
Think of reporting as stating the facts and analysis as taking things to the next level and understanding why does facts are such and what can be done taking them into account…
Collecting Primary And Secondary Data Types
Here is an example of something concerning one of my websites I have been thinking and somehow working on in the past 6 months… I know it is not very extensive, but it should give a starting point for those of you that are not very knowledgeable in digital marketing auditing and need some info on it.
Primary Data Types vs. Secondary Ones
Primary and secondary data represent a collection of information that can help one to improve the website in order to optimize the reach of business goals…
Conversion Funnel KPIs
Key Performance Factors help defining and measuring progress while trying to achieve set business goals. It is important to have the agreement among the leadership in the company when identifying and setting the KPIs…
