While Apple did offer a new map client on its current iOS 6, the user experience had still a lot to desire from. Having this in the back of my head, I was surprised to see a desktop client made available in OS X Mavericks. This surprise was a good one for many reasons, mainly because it made me think what the end game behind Apple’s heads is.
Self-identification with political party means sharing values and firmly believing that its representatives will be working to make people’s (your) life better. The only way for this to happen prior to the elections is to listen and ponder carefully on the messages communicated by the political party. Naturally, if only one cares…
Part of the social graph each individual keeps is the ability to shift between channels as s/he pleases. The more we advance in mass technology (read gadgets), the more we spread our communication in the social web by using various platforms, and the more we engage, cross-channels discussions become part of la vie quotidienne.
Following my previous post on Timbuk2’s social approach on customer services, I was happy to get in touch with Noel Kopp – Online Community Manager at Timbuk2. He is the person in charge of making the company’s social channels accessible and engaging. Currently Timbuk2 runs a blog and has its own channels on Facebook, Twitter, Google+, Pinterest, Instagram and YouTube. It is a handful, especially given the fact that the company is not truly global, but their bags sure are. And we can see a nice social media mixture of visual engagement as well as textual.
To sum up, I had a shout out on Twitter @timbuk2, was transferred to email to deal with privacy sensitive information and none of my time was wasted by unnecessary questions. Throughout the communication I was being treated with genuine care, understanding, addressed by a first name in an informal, but yet polite tone and everything was kept short and to the point. My user experience was just great.