Sometimes, and just sometimes, one encounters a service design as if taken out of a book. Everything looks so flawless and easy to breeze through, sit back and get things done in a jiffy.
I don’t know about you, but I seldom stumble upon a service which is empathic, guiding and responsive. In fact, I kind of believe that the bigger amount of businesses focus on a particular step of the service process and not really considering its entirety.