“Web Form Design” – by Luke Wroblewski
Both as a user and as a practising digital marketer I was always wondering on why I have such mixed feelings about filling up a web form of some sort or working with a designer on one. As a user, I never want to give out too much information about myself and as a marketer, I want to know as much as possible about the person interested in my product.
Luke Wroblewski tackles that chain of thought exactly in his “Web Form Design” book exposing his extensive experience and offering a number of examples and approaches to be considered. I must say that there is no beating around the bush here. Luke Wroblewski goes right at web form design and stops only at the last page.
Radio button, drop down, number of fields etc… “Web Form Design” is all about that and more. So if you are thinking of launching a site that will offer content behind a login wall, you are currently employed in the field of User Experience or you think that web from design is something you should review and dig up on, please do read this book! Also, if you are working for any government agency and you are in charge of Citizen data gather, PLEASE GET “Web Form Design” by Luke Wroblewski and stop asking me to fill non-sensical and endless forms with irrelevant personal data!
You may purchase the book at Rosenfeld Media designated site.
If you have already read it, I would love to read your opinion in the comment section below.
Image source: Rosenfeld Media
Photo credit: Pablo by Buffer
Copyright © 2011 Borislav Kiprin. All Rights Reserved.